All on-stand iPad form copy plus the full five-email automation that nurtures every visitor after the fair. Energy-led, with the Water Pro subscription woven in.
This is what appears on the iPad at the stand. Short, friendly, and quick to complete while a visitor is standing in front of you. One screen, one tap to submit.
"Want us to send you a free assessment after the fair? Pop your details in here and we will do the rest, takes ten seconds."
"Not sure which one is right for you yet? No problem. Tap 'Not sure yet' and we will help you work it out."
Energy-led nurture with the Water Pro track woven in. Cadence runs across roughly a fortnight. Every email has one job and one call to action. No booking links anywhere. The team always invites a reply.
Hi [First name],
Thanks for stopping by our stand at the MFCC fair today. It was good to talk.
You told us you were interested in [interest], so here is the short version of what that looks like with us:
If it is solar PV, we size the system to your roof and your actual usage, and we walk you through the grant side so nothing gets missed. If it is a heat pump or EV charging, we look at your setup first and tell you straight what makes sense. And if it is cleaner water at home, Water Pro is a simple subscription at €12/month that takes the guesswork out of it.
Over the next week or so we will send you a couple of useful things, then a free assessment for what you are after. No pressure, no hard sell.
If you would rather we just call you, reply to this email with a good time and we will be in touch.
Speak soon,
The Bajada New Energy team
Hi [First name],
Before you commit to anything, it is worth knowing where the easy savings actually are. Most people are surprised.
Three things we see again and again in Maltese homes and small businesses:
One, a roof that could carry more solar than the owner thinks, which changes the payback completely. Two, heating and cooling running far harder than it needs to, where a heat pump quietly pays for itself. Three, water habits that add up over a year, where a simple switch makes a real difference.
For visitors who chose Water Pro, lead with point three: "Bottled water at home adds up fast, both the cost and the lugging it home. Water Pro is cleaner water on tap for €12/month, delivered and sorted, so you stop thinking about it."
We have put the full checklist together so you can see where you stand in about five minutes.
Reply with the word "checklist" and we will send it straight over, tailored to what you are interested in.
Talk soon,
The Bajada New Energy team
Hi [First name],
It is one thing to hear it from us. It is another to hear it from people who actually went ahead.
Across Malta and Gozo we have fitted solar, heat pumps, and chargers for families and businesses who wanted lower bills and less hassle. The common thread is not the kit. It is that the job got done properly, the grant side was handled, and the savings showed up where they were promised.
Our customers tell us the same two things. The bill dropped. And they stopped having to think about it.
For Water Pro leads: "Households on Water Pro tell us the same thing, no more carrying heavy packs up the stairs, no more running out, and cleaner water on tap for €12/month. Once it is set up, it just works."
We are happy to share examples close to your own situation so you can picture the outcome before you decide.
Reply and tell us your setup, a flat, a house, a shop, and we will send the closest match.
Best,
The Bajada New Energy team
Hi [First name],
You have seen what we do and what it leads to. The next step is simple and it costs nothing.
Our free assessment is where we look at your roof, your usage, and what you actually want to achieve, then tell you straight what makes sense for [interest]. If solar is right for you, we cover the grant side properly so nothing slips through. If it is not the right time, we will say so.
For Water Pro leads, the offer is the subscription itself: "Want cleaner water on tap without the hassle? Water Pro is €12/month, delivered and looked after. Reply 'Water Pro' and we will get you started this week."
Most people tell us they wish they had booked it sooner. It is the part where vague interest turns into a real plan.
Reply with "yes" and a couple of times that suit you, and our team will be in touch to set it up.
Looking forward to it,
The Bajada New Energy team
Hi [First name],
I will keep this short. We have not heard back, which is completely fine. Life is busy and the fair feels like a while ago now.
Two quick options. If you are still interested in [interest], reply and we will pick up right where we left off, your free assessment is still open. If the timing is not right, reply "later" and we will check back in a few months instead of filling your inbox.
For Water Pro leads: "If cleaner water at home is still on your list, Water Pro is there whenever you are, €12/month and we handle the rest. Just reply 'Water Pro' and we will sort it."
Either way, thank you for stopping by. It was good to meet you.
Reply with "open" to carry on, or "later" and we will reach out again down the line.
All the best,
The Bajada New Energy team